Thousands of people shared their experiences about shopping for auto insurance in a national study and Erie Insurance was awarded “Highest Satisfaction with the Auto Insurers Shopping Experience.”
The J.D. Power 2018 U.S. Insurance Shopping Study SM provides an in-depth look at the auto insurance policy selection process. It explores why customers shop, their attitudes toward and perceptions of auto insurance brands and how they make their final purchase decision.
Related: Is ERIE auto insurance right for you? Find out.
For ERIE, it’s the sixth year in a row in the study’s top spot. Satisfaction is measured on three factors (in order of importance):
- Price: How customers rate their new auto insurance provider on the price of the policy given the level of coverage.
- Distribution channel: How customers rate their experience interacting with their new auto provider’s agent, call center reps and website.
Related: 6 Reasons You’ll Love Having an Independent Insurance Agent
- Policy offerings: How customers rate the variety of coverage options, the degree to which their needs are met and the ease of obtaining a new policy.
The study methodology
The study is based on responses from more than 15,000 shoppers who requested an auto insurance quote from at least one of the top 25 insurers that have the largest market share in the United States. Customers were surveyed in April, July and October 2017 and January 2018.
